Lynx Campaign: Seize the Wednesday

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Lynx and advertising agency BBH from London have released this new cool video recently.

The video encourages to seize the day and own the dull weekdays. The commercial features men, who wake up, go to work, go out of work, go to play the games, on a date, to the gala event and so on. They do it all with a swagger, while an euphoric voice over pushes it slightly over the top. Not much, but enough to make the campaign witty and amusing to watch.

See the video and have a good laugh.